Abstract
Purpose: This study aims to investigate the willingness to pay (WTP) for a home-based rehabilitation service and explore the influencing factors of WTP among older adults in Shanghai, China.
Design: A cross-sectional design was used.
Methods: A questionnaire survey based on the contingent valuation method was conducted by face-to-face survey over 3 months.
Findings: Only 242 (44%) participants were willing to pay for a home-based rehabilitation service. The median amount they were willing to pay was RMB 8 (US$1.15) per visit. Older adults who had higher monthly income, had at least one partner who worked, and had medical insurance were willing to pay more for the service.
Conclusions: Older adults showed low WTP for a home-based rehabilitation service. Economic status and health condition are the significant influencing factors of WTP.
Clinical Relevance: Studies on recipients' precise needs and ability to pay are required before home-based services are implemented.