consumer-directed health care, consumerism, health care reform, high deductible health plans



  1. Guo, Kristina L. PhD, MPH


The purpose of this article is to describe the importance of consumer-directed health care as the essential strategy needed to lower health care costs and support its widespread adoption for making significant strides in health care reform. The pros and cons of health care consumerism are discussed. The intent is to show that the viability of the US health care system depends on the application of appropriate consumer-directed health care strategies.